TUI does everything for your summer vacation with at the table
We’ve created a fresh campaign for TUI to launch their summer offerings in Belgium and the Netherlands. With this campaign, TUI aims to highlight their new summer destinations and emphasize why so many travellers continue to trust the brand for their holidays. We captured that feeling by introducing a set of fictional destinations like Route du Relax—places that represent the perfect vacation experience.
For the TV commercials, we worked with existing footage from TUI’s international campaigns, adapting it to suit the unique needs of the Belgian and Dutch markets. The campaign is being rolled out across TV, radio, social media, online, outdoor advertising, and in TUI Shops.
Through this approach, we’re excited to help TUI showcase how they go above and beyond to make every summer vacation special, no matter where you choose to go.